Propaganda In Elections Essay -- essays research papers

Propaganda In Elections     Have you ever seen a TV mercantile portraying a disastrous automobileaccident, and then you reminds you to wear your seatbealts?? Believe it or not,thats using a technique in propaganda called the fear appeal.     Propaganda is more general than people picture. Propaganda is beingused for everything from the baby food you feed your child to the TV commercialyou laughed at yesterday night.     There are many techniques that a propagandist can use to seduce you.Some of the best known styles in propaganda are Plain Folk, Fear, Name Calling,and Glittering Generality,     In this years elections, propaganda has played an beta role in whowas elected. This years presidential candidates were all millionaires, but theyhave gone to great lengths to present themselves as ordinary citizens. BillClinton eats at Mc Donalds and read a variety of spy novels. Bob Dole presentshimself as the "all American boy" from the Heartland. In this two examples theplain folk turn of events is at work.     When either presidential candidates agitates the publics fear ofimmigration, taxes, or crime and voting for him will reduce the threat he isusing the Fear Appeal. By performing on the publics deep-seated fears,practitioners of this technique hopes to redirect the merits of a proposal andtowards steps that can be tak...